🚀 From 20 Bob to Nairobi’s Leather King: How Felix Fashions & Kioo Ngozi Leather Are Redefining Kenyan Entrepreneurship.
If there’s one story that perfectly captures the grit, hustle, and raw genius of Kenyan entrepreneurship, it’s that of Felix Omondi, founder of Felix Fashions and Kioo Ngozi Leather. From selling sandals in student hostels to running one of the most talked-about leather brands in Nairobi, Felix’s journey is a masterclass in resilience, smart risk-taking, and unshakable vision.
💡 Starting Small — And Learning Hard
Felix didn’t begin with giant machines or plush showrooms. His story began with a simple need: finding a way to pay rent and stay fed as a student. With just KES 3000, he bought and resold sandals — bracing himself for rejection, mistakes, and learning on the go.
“I expected people to say no, and that was okay. I just needed to keep going because the goal was bigger than my pride,” Felix says.
Over time, he learned how to position his products as solutions — highlighting problems his customers didn’t even know they had, then showing them how his sandals or shoes fixed them.
🧠 A Radical Mindset on Business & Money
Felix’s approach flips conventional wisdom. He sees money purely as a tool, not something to hoard or worship.
“Money isn’t yours. It’s just a costume to help you flow through life. I’m Felix, the money is money — it’s there to help me fight my battles, not define me,” he explains.
This perspective helped him aggressively reinvest profits to scale. Instead of pocketing his early earnings, he multiplied them — buying more stock, improving his processes, and slowly building from three pairs of shoes to hundreds.
🏗️ Manufacturing Over Trading: Building Value, Not Just Moving Goods
Unlike many who stick to buying and reselling, Felix took the harder path: becoming a local manufacturer.
Why? Because he believes long-term success lies in owning the process, mastering the craft, and branding the product as uniquely Kenyan.
“I could import shoes like everyone else, but then I’d just be another trader. By making them here, I’ve built a story, a brand, and a legacy that imports can’t match.”
🔥 Crushing the Numbers: Outperforming Salary Life
At one point, Felix compared the returns from running his business with what a first-class university degree could theoretically fetch him. The math was staggering:
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📈 In business, he was pulling KES 20,000 in profits per week, scaling up to nearly KES 80,000 monthly — equivalent to salaries many chase after years of study.
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🎓 Meanwhile, even with a first-class degree, starting salaries hover around KES 56,000 per month, often burdened by debts and heavy responsibilities.
The choice became obvious: continue building his empire.
🚀 Why His Story Matters to You
Felix’s journey is more than personal triumph. It’s a call to support locally made, authentically Kenyan products that fuel our economy and create jobs right here at home. Every wallet, shoe, or bag from Kioo Ngozi Leather isn’t just an accessory — it’s a piece of a larger dream to prove that Made in Kenya means world-class quality.
💥 Ready to Claim Yours?
Whether you want a rugged full-grain leather shoe for work, a sleek belt that commands the room, or a timeless bag that’ll last decades, Felix’s creations deliver unmatched value.
👉 Explore Felix Fashions & Kioo Ngozi Leather
👉 Claim It Now
